Season's Greeting Cards
Montana State Univerisity
A greeting for every season to connect!
Initially designed for President Cruzado’s winter holiday card, this greeting card series expanded into a timeline to emphasize the line "Season's Greeting". Portraying Montana State University as a whimsical wonderland floating in the sky, the design captures the viewers’ attention with iconic landmarks and characters connected to Montana State University.
The Winter Greeting Card needed more than just snow to communicate the season. To push the season, Champ builds a snowman while the duck skates on the iconic Duck Pond at Montana State University. In addition, pine trees are decorated for the holiday season.
Progressing from winter to spring, pieces morph to symbolize the beginning of spring. The snowman is melting and the ice is breaking up on the Duck Pond. In the spirit of new growth in spring, the color scheme is light and bright.
Winter
Spring
Summer
Summer is a bright, sunny time. All the snow is melted and everything is in full growth with apples on the trees. Therefore, the coloring in this card is saturated and bright.
Fall
Fall arrives and the trees change colors. The color scheme of the card is less saturated to symbolize summer is fading and winter is coming.
